Brave, a fast-growing private browser, has joined hands with Civic, an online identity firm, to make it easier for Brave’s content creators to verify their identity to protect identity theft.
Verified content producers on the platform can verify their identity with the help of Civic’s well-defined identity verification process to receive Basic Attention Tokens (BAT) in their ETH wallets.
What’s the Connection with Blockchain?
Brave offers a blockchain-based online advertising platform. Users get paid via BAT, sent to their ETH wallets. The payment is calculated on the basis of user attention and other such metrics.
The advertising platform is created using the strengths of the browser. The tokens can be used to avail different attention-based and advertising services offered by the browser.
In addition to this, users also have the option to make anonymous donations if they like the content created by a publisher. The payment is handled through the platform’s integrated payment tool.
The co-founder and CEO of Brave, Brendan Eich, talked very positively about the partnership. He thinks that people will now have more faith in Brave as users will have “the opportunity to safely collect their tokens and get rewarded for their content.”
What is Civic Doing Here?
Online identity theft is a common concern. Civic aims to reduce the risk with its identity verification services that allow users to permit using their identities in real-time.
How’s the Partnership Gonna Work?
Brave publishers can use the Civic App to verify their identities. The company intends to use Civic’s Reusable KYC to verify the identities of its users to ensure authenticity throughout the platform. The system will not only make Brave safer to use, but it will also give users the ability to control their personal information.
Civic’s co-founder and CEO, Vinny Lingham, spoke with Bitcoin Magazine about this partnership.
He had said, “With rising awareness of consumer protection and data privacy issues, it’s great to see two privacy-focused organizations coming together and leveraging blockchain technology to find better, more secure alternatives for the future.”
The Importance of a Digital Identity
Having a digital identity will help users keep their data secure while also removing the need to prove who they are continuously. The company is presenting “the idea of a decentralized reusable identity.”
This is just the beginning, but we may soon reach a future where digital identity will be our doorway to banks, restaurants, and offices.
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